Personal retailer, Shutterfly, launched home decor to expand its product offerings to a new audience. I helped create social engagement campaigns and promotions to introduce Shutterfly's product offerings to new customers or showcase trends and ideas in the home decor space. Working directly with the Chief Storyteller to understand business objectives, I designed and managed the execution of the desktop and mobile landing pages and social marketing placements through Pinterest, Facebook, etc.
Projects: Home Decor Trends and Inspiration, Design Studio
My Role: Designer, Design Manager
Chief Storyteller: Heather Madden